Workflow 08 — Decision Governance
Product performance.
Governed product decisions — launch, pricing, retention, and sunset — with rationale tied to performance and risk.
A repricing gets measured against the thesis that launched it, not the story told afterward.
What goes wrong without it
Launch decisions thin
Products go live without a clear record of the risk tradeoffs accepted at launch.
Performance reviews skipped
Periodic product reviews are easy to defer when there's no current crisis.
Sunset is hard
Underperforming products linger because there's no clear owner or decision record to retire them.
The shared decision anatomy
Every workflow follows the same five steps. Here’s how product performance uses them, with the artifact captured at each step.
What you’ll see
A live view of every item, its owner, its deadline, and the evidence behind its current status.
Active products
47
Under review
5
Launches YTD
3
Sunset queue
2
| ID | Product | Owner | Review | Status |
|---|---|---|---|---|
| PRD-042 | Promo 13mo CD — below forecast | N. Alvarez | May 26 | Pricing review |
| PRD-051 | HELOC — origination volume | N. Alvarez | Jun 14 | Underperforming |
| PRD-058 | New: instant-issue debit | Y. Tanaka | Jul 08 | Launch planning |
| PRD-039 | Legacy savings — sunset | Y. Tanaka | May 01 | Retired |
Evidence captured
Built for the Chief Product / Growth Officer
Replaces the launch deck, the quarterly performance report, and the product roadmap that don't share a record. Gives the CPO one product record connecting launch rationale to lived performance.
Apex linkage
Strategic & Board Decisions inherit operational evidence from this workflow. Decisions made here flow upward to the apex layer automatically — a board-level capital, risk-appetite, or strategic-plan decision ties back to the operational record beneath it.
How to start
Start free with one workflow on your data, then upgrade to Team or Business as you scale. For multi-workflow scope or apex linkage, see pricing or talk to us about Business.